Daniel Matallana is an international sales strategist, entrepreneur, and author with over a decade of experience in corporate B2B sales, high-ticket sales, and sales leadership.
Throughout his career, he has worked with global brands, managed and trained high-performing sales teams, and coached sales professionals within Tony Robbins’ organisation, helping businesses generate millions in revenue.
An Amazon-published author and founder of Wealthy Sales Pro, Daniel combines commercial expertise with a background in psychology, mindfulness, and personal development to bring a more human approach to business growth.
As a board member of CIB, he brings his expertise in revenue growth, sales strategy, and business development to help entrepreneurs and organisations scale sustainably, build stronger commercial teams, and create long-term value.
His philosophy is simple: make sales more zen and less salesy.